To an ignorant person, the greenhouse effect isn’t simple. Not because the idea itself is complex, but because it implies we can and should do something about it.

And ignorant people would rather tell themselves it’s not man-made because that would mean we can’t fix it and, therefore, don’t have to.

See Ian Danskin (if you haven’t): https://youtu.be/dF98ii6r_gU

The Florida Dems just never stand for anything. They pick compromise candidates under the assumption that a compromise candidate will automatically equal votes, and then they don’t actually promote them because having a platform means the Republicans will call you a socialist.

2022 was a textbook example. The guy running against DeSantis was Charlie Christ, a former Republican governor that nobody liked because he was in charge during the Recession and did nothing to fix it. They got him to switch parties and made a big deal out of him being a moderate who switched parties, and then were shocked by the fact that moderate doesn’t automatically equal popular.

The media definitely won’t help, but both of them are pretty weak contenders either way.

RFK Jr. is a strident antivaxxer, which is a nonstarter for many people, especially those that vote in Democratic primaries. A good chunk of his press is arguably off the back of the Kennedy name, rather than the merits of his policies.

Williamson is (or at least was) a self-help guru, which could cause people to see her as untrustworthy. And unlike RFK, she doesn’t have a political career or established name to draw on, just vaguely progressive “vibes”.

I don’t think a more established figure like Sanders would be doing well in the polls right now, either. We’re a year out from the actual primaries, people’s thoughts on them are vague, and they’re more likely to just go with the default of Biden if asked. But RFK and Williamson don’t have particularly strong cases beyond being non-Biden choices.